Yesterday, Augme Technologies and its wholly-owned subsidiary, Hipcricket®, announced Doug Stovall’s appointment as Chief Operating Officer of both companies.
“I’m excited to take on this new role and work with Ivan even closer in taking our leading mobile engagement company to new heights,” Stovall remarked. “My passion for mobile is rooted in a belief that the mobile device will be the personal gateway to all of the information that individuals will need or desire and that brands will respond with significant marketing dollars, growing our industry substantially. Our company will be there to capitalize on that opportunity.”
Mr. Stovall joined Augme in January 2010 as senior vice president to lead sales, client services, and the company’s advertising network. He also served as its executive vice president – sales and services since July 2012. Since Mr. Stovall’s arrival, Augme grew its revenue by 218 percent and established an industry-leading 250,000-campaign count.
Hipcricket, a technology leader in mobile marketing and advertising, was named “Mobile Service Provider of the Year” in 2011 by Mobile Marketer and was selected as a Finalist for Global Mobile Award in Best Advertising on Mobile in 2013. Mr. Stovall was one of the driving forces behind Hipcricket’s launch of its advertising solutions team and network.
Outside of his tenure at Augme, Mr. Stovall’s twenty-year career has involved creating and/or directing the mobile sales, product and services units for Acuity Mobile, Merkle, Inc., TeleCommunications Systems (TCS), Aether Systems, and Xpedior.
Hipcricket’s CEO, Ivan Braiker, commented, “With 15 years of mobile industry experience, Doug Stovall is one of mobile’s pioneers, continually bringing ROI-focused solutions to clients and driving sales. He has guided the launch of new products that are recognized for mobile advertising and mobile marketing innovation, contributing to Augme’s growing sales and expanding list of Fortune 100 customers. Doug is well respected inside and outside our company, and I believe that he will shine as the company’s chief operating officer.”
For more information, visit www.augme.com
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