- Kelowna
1 facility on track to complete total of 20 grow rooms by end of Q3 2019
- Canada-wide
shortage of premium adult-use cannabis products underscores need for
immediate expansion
- Multiyear
deal to supply medical cannabis for Shoppers Drug Mart will provide
Canadian patients with highest quality medicinal cannabis
- Worldwide
consumer cannabis spending expected to accelerate to nearly $17 billion at
a CAGR of 38 percent in 2019, reaching $31.3 billion in 2022
Canadian cannabis product manufacturer The Flowr Corporation
(TSX.V: FLWR) (OTC: FLWPF) is riding a bright green wave as the cannabis
industry continues to make history in Canada and throughout the world. The
cannabis industry had much to cheer about in 2018, as Canada became the first
industrialized country in the world to greenlight recreational cannabis for
adult use and the United States legalized hemp and hemp-based cannabidiol
products by signing the Farm Bill into law. Global sales of cannabis are
expected to grow 38 percent in 2019 to nearly $17 billion, with sales projected
to surpass $31 billion by 2022, according to Arcview Market Research (http://ibn.fm/qlmJ6).
The Flowr Corporation joined in that global celebration with
its own good news after receiving approval from Health Canada to open
additional grow rooms at the company’s Kelowna 1 cultivation facility. The
additions will raise the total number of premium cannabis flower rooms to 10,
which are expected to more than double current capacity, according to a company
news release (http://ibn.fm/kWAGX).
Kelowna 1 is Flowr’s initial cultivation facility, which is under construction
in the world-famous Okanagan Valley of British Columbia. Flowr expects to have
the facility complete with a total of 20 grow rooms prior to the end of the
third quarter of this year. When complete, Flowr expects the approximately
85,000 square foot facility to produce at a capacity of approximately 10,000
kilograms of premium cannabis flower on an annualized basis.
The buildout is strategically planned to accommodate the
growing demand for Flowr’s products from its provincial partners and to meet
its new medical cannabis supply agreement with Shoppers Drug Mart, as noted in
a news release by Tom Flow, co-CEO of Flowr Corporation. Shoppers Drug Mart is
Canada’s largest retail pharmacy chain, with 1,300 locations from coast to
coast (http://ibn.fm/N6n2f).
“The shortage of premium adult-use cannabis we predicted has
become a reality since last October and ramping up our facilities will provide
much-needed, high-quality product to the market,” Flow stated in the news
release.
Shortages in the Canadian cannabis supply line became
apparent almost immediately after recreational adult-use sales become legal in
October 2018, with some stores opening on a limited basis and provincial sales
licenses placed on hold or restricted for a time as supply and demand forces
worked to catch up to each other (http://ibn.fm/m2269). Recently released Health Canada
cannabis inventory and sales data reveal a complicated shortage versus rebound
supply problem as producers, government regulators and consumers try to settle
on a workable solution (http://ibn.fm/AJkYv).
Supply and demand may be an even more difficult balancing
act when it comes to premium, high-quality cannabis products, which many
cannabis users tell market researchers they prefer. According to Deloitte’s
2018 cannabis report, a majority of current cannabis users expect to pay more
and are willing to pay a premium for products that are grown and processed
under Canada’s new regulatory guidelines and sold through legal channels (http://ibn.fm/GeuUQ).
Flowr Corporation is once again proving to be an industry
leader, as the company recently announced the hiring of Deron Caplan, North
America’s first PhD whose research focused on cannabis production. Caplan joins
Flowr as director of plant science, a role that will prove symbiotic to each as
the company grows its brand and continues to emphasize the wisdom of generating
premium, non-irradiated cannabis at high yields.
Caplan earned his doctorate at the University of Guelph in
August 2018 and was the primary author of the first peer-reviewed paper on
indoor cannabis production published in North America. He has written numerous
articles on cannabis published in scientific journals, is a sought-after
cannabis expert by media outlets and has testified on cannabis production
before the Canadian Senate’s Standing Committee on Agriculture and
Forestry (http://ibn.fm/j0Pnc).
Caplan is an expert on growing substrates, fertilization protocols, propagation
techniques and irrigation management protocols for cannabis production under a
controlled environment. While earning his doctorate, he, along with his
academic advisors, invented four growing substrates specifically formulated and
tested for cannabis production.
“Flowr is focused on producing premium quality cannabis at
scale with industry-leading efficiency and that requires remaining a leader in
both cultivation techniques and genetics,” Flow said in announcing Caplan’s new
role at Flowr Corporation. “We believe that adding Deron to our existing team
and alliance with Hawthorne Canada strengthens our position at the forefront of
understanding the tools and techniques needed to grow great cannabis.”
This commitment to producing a premium, ultra-high-grade
cannabis product led to a research and development partnership with Scotts
Miracle-Gro (NYSE: SMG) subsidiary Hawthorne Gardening. In October 2018, the
two companies broke ground on North America’s first research and development
facility dedicated to advancing cannabis cultivation techniques (http://ibn.fm/QQLFk).
For more information, visit the company’s website at www.Flowr.ca
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