- Tinley
Beverage Company is the first public company to market with
cannabis-infused beverages that authentically mirror popular liquors,
without the alcohol content
- With a
sole focus on THC-infused beverages and operations in the U.S.’s largest
beverage market (and cannabis market), Tinley represents an efficient,
pure-play vehicle for investing in the growth of the burgeoning cannabis
beverage sector
Working in collaboration with a California-based tequila
formulator, Los Angeles-based Tinley Beverage Company (CSE: TNY) (OTCQX: TNYBF)
has developed a line of ready-made, alcohol-free, cannabis-infused beverages
that are made with authentic extracts, ethers, flavors and spices that are
found in the world’s favorite cocktails and spirits (http://ibn.fm/azl7c). Doses
range from 5mg THC per bottle for its single-serve, pre-mixed cocktails to over
40mg THC per bottle for its hard liquor-inspired products. These products
enable consumers to enjoy familiar beverage formats in recreational settings,
but with a mild tetrahydrocannabinol (THC) “high” instead of an alcohol effect.
Tinley President Rick Gillis was previously president of
Young’s Market Company, a $3 billion beverage alcohol distributor based in
California. Tinley’s team also includes past presidents, GMs and C-level
executives from Cott (the third-largest beverage company globally after Coke
and Pepsi), Coke, Dan Aykroyd Wines and Crystal Head Vodka.
Upon signing a partnership in Canada with the Hydropothecary
Corporation (TSX: HEXO), Mark R. Hunter, CEO of Molson Coors (NYSE: TAP) (TSX:
TPX.A) (TSX: TPX.B), a $5 billion global brewer, suggested that cannabis-infused
beverages could grow to 20-30 percent of the overall cannabis industry. With
Canada’s Bank of Montreal forecasting that the global cannabis industry will
grow to $194 billion within seven years, this estimate suggests that the
cannabis beverage category could grow to $38-58 billion during this time.
Tinley is uniquely positioned as a leading vehicle for
public market investors to participate in this expected growth. It has a head
start with beverages in market, an all-star team, an ideal location and,
perhaps most importantly, a singular focus on beverages. This singular focus –
without participation in cultivation, extraction, edibles, retail, hemp seed or
non-cannabis drinks – effectively positions Tinley as an efficient, pure-play
vehicle for investing in the growth of the rapidly-emerging cannabis beverage
category.
Southern California is the U.S.’s largest conventional
beverage market for a reason – year-round sunshine, 200+ million tourist visits
annually, affluent cities and nearly 40 million people within an eight-hour
shipping radius. These factors should also drive the success of the cannabis
beverage industry in the state, particularly given California’s standing as the
country’s largest cannabis market. With products already on the market in
California, Tinley has a head start in terms of brand awareness, scaled
production expertise and consumer marketing techniques – all of which it plans
to leverage elsewhere in the U.S., as well as in Canada once drinks become
legal later in 2019.
Cannabis investors are increasingly interested in shifting
their portfolios to downstream cannabis products (e.g. branded edibles,
capsules, topicals and drinks) and services (e.g. manufacturing, distribution
and retail). However, it can be challenging for investors to pick individual
product winners. Tinley solves this problem by giving its investors exposure to
a highly diversified lineup of Tinley-branded products, as well as an
increasing lineup of beverages that Tinley produces at its facilities on behalf
of third-party co-packing clients. Its facility is capable of bottling for
sodas, de-alcoholized wines and beers, fruit juices, coffees and other popular
beverage categories, thereby giving Tinley’s investors exposure to a broad
product lineup, as well as revenue from beverage infrastructure services.
“Cannabis beverages stand to become one of the
fastest-growing categories within the cannabis industry, and these products are
increasingly proving to be synergistic with beverage alcohol and other CPG (consumer
packaged goods) products,” former alcohol distributor Young’s Market Company
President Richard Gillis stated in a news release when he was named the
president of Tinley’s California division in November 2018 (http://ibn.fm/cExeC).
For more information, visit the company’s website at www.DrinkTinley.com
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www.QualityStocks.com
480.374.1336 Office
Editor@QualityStocks.com
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