The Tommy Chong Green Card, which is currently under
development by FastFunds Financial Corp., inched closer to its national launch
on Thursday, as the company announced an exclusive creative agreement with Casa
Giallo, Inc. Under the terms of this partnership, Casa Giallo will be
responsible for marketing, branding and advertising efforts pertaining to the
innovative prepaid loyalty debit card, as well as providing both traditional
and social media strategies.
“We chose Casa Giallo due to their capabilities in every
phase of creative,” Kurt Martig, president of FastFunds subsidiary Cannabis
Merchant Financial Solutions, stated in a news release. “They combine breadth
advertising experience with cannabis industry intelligence in a way that will
help set us apart in the marketplace.”
Casa Giallo is a recognized leader in the cannabis marketing
industry, providing services to a variety of nationally-recognized clients –
including Snoop Dogg, Tommy Chong, Eaze, Cloud V and Cannabis International
Foundation.
“FastFunds is creating financial service solutions vital to
maintaining the cannabis industry’s explosive growth,” stated Chris Halmo,
president of Casa Giallo. “We are excited to continue our work with Tommy Chong
and his licensed product lines through this partnership.”
The announcement of its arrangement with Casa Giallo capped
off what has been an exciting month in the development of the company’s
upcoming payments solution. Previously, FastFunds named Soren Holdings and
Marketing as the brand and marketing specialist for the Tommy Chong Green Card,
adding a 20-year industry veteran to its proven marketing team. Additionally,
FastFunds announced the execution of a sales representation agreement with
Evergreen Licensing of Northridge, California. Through these partnerships, the
company gains strategic access to the resources needed to promote national
distribution in the future.
FastFunds’s payments solution is being hailed as a game
changing payments alternative for the country’s legal marijuana dispensaries
and retailers, which are currently operating as all-cash businesses. Because
the drug is still illegal at the federal level, most financial institutions
refuse to work with these legal operations for fear of running afoul of federal
banking laws. The Tommy Chong Green Card avoids this issue by functioning as a
prepaid gift card, placing it outside the legal reach of ambiguous financial
regulations.
As the company continues to make progress toward the
impending launch of its solution to the cannabis industry’s current ‘cash
problem’, it’s an intriguing time for prospective shareholders. Look for
FastFunds to build on its recent headway in the months to come, providing a
platform for sustainable returns moving forward.
For more information, visit www.fastfundsfinancial.com
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