Wednesday, May 29, 2013

VizConnect Inc. (VIZC) Offering Small to Medium Businesses a Powerful QR Code-Driven Mobile Marketing Platform

VizConnect is fusing together the power of QR (quick response) code smartphone technology and digital video to bring markets a video marketing platform that is cloud-powered, allowing even small business to easily manage and update an entire print ad campaign’s digital footprint with highly engaging video or other content for the consumer that incentivizes them to act immediately.

Focused on marketing subscriptions to customers ranging up to mid-sized businesses, VIZC is extremely confident that their easy to use, easily accessible, on-line marketing platform nails the mobile/cloud/video formula perfectly. The key here is the marriage of all the right constituent elements into a single distributed platform, combining cloud computing capabilities with the storage and access metrics required to make video marketing not just easy but simple to update in a timely fashion.

Using an intuitive and easy to navigate interface, users can deploy highly relevant and near real-time videos or other content, which can be rapidly associated with a given QR code or a post within the evolving landscape of social media. The VizConnect Mobile Marketing Platform is a one-stop-shop for any size company to quickly vault the hurdles associated with traditional media and touch base with customers right where they live via the mobile device.

This platform even offers branded QR codes (much more visually appealing and prone to get customer’s attention) as a specialized option and makes it a snap to prompt consumers for RSVP/sign-up by automatically directing them to a customizable Call-to-Action page after a video plays where they can respond or further engage the business. Because the VizConnect program is a virtual app and the final edited videos are stored in a single environment, it’s easy to serve them again and again on different campaigns or manage/deploy them effectively. This is an incredible business-to-business service offering that lets companies really connect with target markets in a highly localized fashion, no matter what the print campaign methodology look like.

You can slap a QR code on anything from a mailer, to signage, to a t-shirt, and the digital landscape metrics should be obvious straight away, with linkages that serve whatever site, video or other content the business desires directly to users. The push of a button on the mobile now scans and launches whatever interactive content or video desired via the QR code and you can offer customers a product experience that is on par with what multinationals are doing, all without breaking the bank to do so.

The company runs an attractive compensation plan for IBAs that rewards subscription sales and is helping to drive the model forward, with many subscribers becoming zealots, morphing into distributors that build their own subscriber networks. By actively encouraging proliferation in this manner, VIZC is really putting their product on the map as a unique offering while the cloud/mobile space continues to go supernova. Fully leveraging IBAs (independent business associates) while continually vetting new IBAs into the fold, the company is building a highly-efficient, yet low cost resource that is not only driving bottom line subscription numbers, but making the product-space itself a better deal for new customers.

For more info on VizConnect, visit www.VizConnect.com

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