Friday, June 1, 2012

GreenStone Healthcare Corp. (GRST) Secures New Clinic and Additional Staff/Services

GreenStone Healthcare recently announced the expansion of its Addiction Treatment service in the Yorkville neighborhood of Toronto, Ontario. In addition, the company announced that it has taken on a new vice president, Andrew Galloway. Galloway has previously served GreenStone, playing a major role in opening another of the company’s addiction treatment centers in Bala, Ontario.

Located in Ontario, Canada, GreenStone is focused on operating medical clinics in Toronto and Muskoka that add overflow capacity to Ontario’s provincial healthcare system while providing a private alternative to the public health care system. The company’s facilities offer services such as addiction treatment, colonoscopy, endoscopy, minor cosmetic procedures, and executive health assessment programs.

GreenStone will be addressing something it sees lacking in the Canadian health care system: highly focused mental health services, especially for services not covered by Canada’s universal healthcare systems. Centralizing the company’s facilities in Toronto will enable the company to service the local population more efficiently, where GreenStone sees its services are most needed. Toronto sees a continual flow of international business travelers, as well as containing a significant population of white collar and executive workers; GreenStone views this as a particularly enticing marketing opportunity.

Shawn Leon, CEO of GreeneStone, said, “As the rapid take-up at GreeneStone’s initial clinics has shown, the specialized services required by this cohort of executives are not currently being supplied in an effective, time sensitive, evidence-based manner by either the healthcare system or the market. The need for services in addiction and mental health in Canada is enormous, and the movement to support these needs is only beginning to get underway. GreeneStone is at the forefront. We are bringing on new people and rapidly expanding our ability to provide services to our core addiction and executive care areas of focus.”

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