In a news release issued earlier today, Moxian, Inc. (OTCQB:
MOXC) announced the formation of a new corporate subsidiary, Moxian
Technologies (Beijing) Co. Ltd. The company’s new subsidiary is housed in a
nearly 2,000-square-foot office located in Beijing’s Dongcheng district, which
is in close proximity to the world-famous Guomao business district. Through
Moxian Beijing, Moxian will focus primarily on growing its sales in the
People’s Republic of China (PRC) while deepening the market penetration of its
social marketing and promotion platform amongst local merchants and users.
“We’re proud to set up our Moxian subsidiary company in
Beijing – an impressively developed economy city with numerous opportunities
for small and medium businesses like ours,” Tan Meng Dong James, chief
executive officer of Moxian, stated in a news release. “The establishment of a
Beijing office represents a qualitative leap and immeasurable bright future for
Moxian.”
As of the announcement, Moxian Beijing was staffed with 15
employees, but the company has already detailed plans to expand upon this
workforce. Moxian expects to increase its in-house Beijing sales team to
include roughly 50 salespeople in the coming months as it pursues maximum
market penetration. With more than 20 million residents, Beijing represents an
immense opportunity for Moxian to carve out a sustainable foothold in one of
the world’s most rapidly expanding markets.
Moxian engages in the business of providing a social
marketing and promotion platform to merchants who desire to promote their
businesses through online social media. The company aims to become a world
leader in the online to merchant (O2M) sphere by offering products and services
that enhance the interaction between users and merchant clients by allowing
merchants to thoroughly review consumer behavior from a comprehensive database
of user activity.
With this goal in mind, formal entry into one the PRC’s
largest markets is an intriguing move for the company. According to government
data from the China Internet Network Information Center, China boasts in excess
of 668 million active internet users, and roughly 659 million of those
individuals are social media users. For retailers, this market size represents
a huge opportunity. In the first half of 2015, consumer ecommerce in the PRC
generated more than $253 billion in sales, accounting for approximately 10
percent of the nation’s total consumer retail sales.
As Moxian looks to grab a portion of this market through its
new subsidiary, the company is in a favorable strategic position to promote
sustainable financial growth. Look for Moxian to adhere to its expansion plans
in the months to come as it continues to develop and lead a personalized social
network platform that fits the specific needs of both users and businesses.
For more information, visit the company’s website at
http://ir.moxian.com/html-en/
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