Pending home sales for January rose 4.5%, better than an increase of 2.0% pegged by most analysts. The National Association of Realtor Wednesday said the index climbed to its highest reading in nearly three years, marking a 9.5% improvement over the same time last year. Following the report, U.S. markets cruised higher as investors read the data as evidence the housing market will keep recovering.
Knowing that lender underwriting standards are more favorable for best-credit borrowers than sub-prime borrowers, Loans4Less.com, a California-based online brokerage firm focused on standard “A” paper loans, is experiencing growth along with the broader market.
According to preliminary figures, LFLS anticipates full-year 2012 revenue growth of 61% to $1.03 million versus revenues of $644,000 reported the year prior, and a 41% increase in earnings to $262,000. The company also trimmed $98,000 in revolving debt from free cash flow.
Despite signs the housing marketing is stabilizing, the crash and wake of 2008 isn’t far enough in the past for many hopeful homebuyers. To alleviate concern and streamline the home buying process, LFLS offers a myriad of online services, such as mortgage calculators, service partners, organizational tools, industry news, and even a searchable glossary where potential buyers can familiarize themselves with mortgage lingo.
With interest rates near record lows and the housing market signaling a broader economic rebound, company chairman and President Steven M. Hershman believes the company is positioned to benefit as confidence in the market grows. LFLS plans to take advantage of the warming housing environment by expanding service to include offerings in more states.
“Purchase activity is gaining traction with mortgage rates near record lows. Loans4Less.com sees highly favorable market conditions as a catalyst for ongoing significant improvement in our business growth and future expansion,” Hershman stated in a press release last month.
For more information visit www.Loans4Less.com
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