Tuesday, February 7, 2012

Pulse Beverage Corp. (PLSB) Expands with Six New Distributors

Yesterday, the Pulse Beverage Corp. announced that it has secured six new distributors for its products to expand throughout Wyoming and Wisconsin. Pulse Beverage manufactures and markets the Cabana 100% Natural Lemonade and NutriPurpose beverage lines. The company is also preparing to launch its PULSE brand of beverages that were originally developed by a major healthcare company.

The Wisconsin distributors Pulse has secured include Webb & Gerritsen, Kay Beer Distributing, and Lee Beverage of Wisconsin. In Wyoming, Pulse has made deals with Metz Beverages, Stoval Beverage, and Rocky Mountain.

Paddy Sheya, VP and National Sales Manager for Pulse, said, “With the addition of these six new distributors, Cabana will be available through the majority of Wisconsin and Wyoming. I am most excited about the reputation of these distributors; they all are known in the industry for supplying quality products and services, a major asset in building any brand.”

Bob Rake, CEO of Webb & Gerritsen, said, “It was an easy decision to bring on Cabana as it’s a quality product in the fastest growing beverage sector. Cabana will greatly compliment our natural teas and sodas.” Paul De Grave, GM of Kay, commented, “We are excited to introduce Cabana to northeast Wisconsin. We are sure this great tasting, lower calorie, 100% natural lemonade will be a winner among demanding Packer fans.”

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