Monday, April 27, 2009

PURE Bioscience (PURE) Well Positioned to Immediately Respond to Swine Flu Emergency

PURE Bioscience develops and markets technology-based bioscience products that provide solutions to global health challenges. The company’s proprietary high efficacy/low toxicity bioscience technologies lead today’s global trend toward industry and consumer use of “green” products while providing competitive advantages in efficacy and safety.

PURE Bioscience makes silver dihydrogen citrate-based (SDC) antimicrobials. Patented SDC is an electrolytically-generated source of stabilized ionic silver which formulates well with other compounds. As a platform technology, SDC is distinguished from its competitors by its superior efficacy, reduced toxicity and the inability of bacteria to form a resistance to it.

PURE Bioscience announced today that its distributor, BioTech Medical LLC, is well-positioned to immediately respond to the current swine flu emergency with its SDC-based SpectraSan 24 disinfectant. SpectraSan 24 meets the recommendations by the US Centers for Disease Control (CDC) for care of patients for confirmed or suspected swine influenzaA(H1N1) virus in both home and health care settings.

Pure’s SDC-based disinfectants have been registered by the EPA specifically for use on children’s toys, cribs and other sensitive areas of the home as well as for use on hard surfaces in multitudes of environments including hospitals, schools and offices. SpectraSan 24’s broad spectrum power completely and rapidly eliminates, within minutes, bacteria, fungi and viruses.

Executive director of PURE’s distributor - BioTech Medical, Andrea Goren, said in a statement: “In addition to our existing marketing organization, we have the staff, warehousing facilities, distribution capabilities and capital resources to rapidly deliver SpectraSan 24 to all facets of not only healthcare but also institutions, businesses and the hospitality industry. We also have entree into schools, day care, athletic facilities and all modes of transportation such as airlines, cruise lines, rail and bus lines including all regional transit authorities. We also intend to offer SpectraSan 24 directly to consumers and through retail outlets in conjunction with our parent company, SCI Industries.”

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