Nightfood Holdings (OTCQB: NGTF), the better-for-you ice
cream recently recommended as the Official Ice Cream of the American Pregnancy
Association (“APA”), today announced the reduction of shipping fees on BuyNightfood.com to
allow more affordable access to Nightfood for millions of pregnant women across
the country. According to the update, since the Feb. 20 announcement regarding
Nightfood’s APA endorsement, the company has received significant national
media attention, highlighted by coverage on The Rachael Ray Show, TheBump.com and BabyGaga. “Those online articles live online forever and we
expect many more,” Nightfood CEO Sean Folkson said in the news release. “This
is what I meant when I said that in a few months, newly pregnant women will be
hearing about Nightfood wherever they turn. We have more supermarket chains to
announce very soon, but even with an exceptionally fast rollout, there will be
regions where pregnant women may not have local access to Nightfood until early
2021 or beyond.”
To view the full press release, visit http://ibn.fm/Oos7o
About Nightfood Holdings
After manufacturing their first pint in early 2019, Nightfood
secured ice cream distribution in multiple Top-10 supermarket chains in the
United States, with concentrations in the Carolinas, Mid-Atlantic, the upper
Midwest, and New England. Nightfood ice cream won the 2019 Product of the Year
award in the ice cream category in a Kantar survey of over 40,000 consumers.
Nightfood was also named Best New Ice Cream in the 2019 World Dairy Innovation
Awards. In February 2020, it was announced that Nightfood received the
endorsement of the American Pregnancy Association as the recommended ice cream
for the over three million pregnant women in the United States at any given
time. With more calcium, magnesium, zinc, fiber, and protein, and less
sugar and a lower glycemic profile, Nightfood is now the Official Ice Cream of
the American Pregnancy Association. Over 80% of Americans snack regularly at
night, resulting in an estimated 700M+ nighttime snack occasions weekly, and an
annual spend on night snacks of over $50 billion dollars, the majority of it on
options that are understood to be both unhealthy, and disruptive to sleep
quality. Scientific research indicates these unhealthy nighttime cravings are
driven by human biology. Willpower is also weakest at night, contributing
to unhealthy night snacking behavior, and the majority of night snackers report
feeling both guilty and out-of-control when it comes to their nighttime
snacking. Because unhealthy night snacking is biologically driven, and not a
trend or a fad, management believes the category of nighttime-specific nutrition,
which Nightfood is pioneering, will be a billion-dollar category. For more
information, visit www.Nightfood.com.
NOTE TO INVESTORS: The latest news and updates
relating to NGTF are available in the company’s newsroom at http://ibn.fm/NGTF
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