- Supreme
follows three-pronged strategy to produce high-quality cannabis and
achieve deliberate growth
- Supreme
Cannabis nears completion of construction on focused operating assets
- As
production numbers and product lines grow, SPRWF continues international
expansion
The
Supreme Cannabis Company Inc. (TSX: FIRE) (OTCQX: SPRWF) (FRA: 53S1), a
global diversified portfolio of cannabis companies, is committed to using its
knowledge of the cannabis plant to create transformative brands that deliver
positive experiences. As a result, the company has emerged as one of the
world’s fastest-growing, premium-plant-driven lifestyle companies by
effectively deploying capital to build a diversified portfolio of successful
cannabis brands.
At the core of Supreme Cannabis Company’s success is a layered
three-pronged strategy that has carefully guided the company through the often
tumultuous waters of the cannabis industry (http://ibn.fm/z18ea). First, establish foundational IP and
strong core businesses. Second, create differentiated, consumer-driven products
across market segments, and third, expand its consumer-centric approach to
international markets.
Following the first component of its plan has allowed
Supreme to build a strong foundation as it moves forward in a burgeoning
industry. Supreme’s impressive leadership team recognizes the strong potential
in Canada’s promising market. The number of new cannabis users in the country
has doubled year over year, and by 2023, the legal Canadian cannabis market is
forecast to reach $6.7 billion.
Through focus groups conducted across Canada, Supreme has
identified a core target audience of avid cannabis users. Aged between 20 and
30 years old, this group spends $120 a week and identifies quality cannabis based
on visual inspection and scent. Supreme is dedicated to producing the
high-quality product this growing audience — and discerning cannabis users of
all ages around the world — are looking for.
Currently the company operates a 440,000-square-foot indoor,
hybrid facility, with 25 identical 10,000-square-foot cultivation rooms. With
its motto in mind— we simply grow better — SPRWF follows a proprietary
whole-plant dry and hand-trim finish process that produces the best cannabis
possible. Along with its exclusive process, Supreme has established a strong
reputation for producing high-quality products through its consumer-facing
Canadian brands, which include:
- 7ACRES,
an award-winning dried flower brand serving discerning consumers across
Canada
- Blissco
Cannabis Corp, a wellness cannabis brand delivering CBD wellness oils to
Canadian consumers
- Khalifa
Kush Enterprises Canada, a premium cannabis brand currently producing THC
Oil for the Canadian recreational market
As Supreme Cannabis expands its brand portfolio, the Company
is increasing its capacity across its operating assets. The 7ACRES facility is
expanding its cultivation and processing with the goal of completing all
construction by January 2020. At full production capacity, the company can
harvest its high-quality cannabis every four days, with an annual run rate of
50,000 kg. As 7ACRES increases its capacity, it ramps up its packaging
capabilities, with plants to install two additional automated flinging and
packaging lines in the coming months.
The company also recently completed construction on its
Blissco extraction facility, adding ethanol extraction capabilities on top of
existing CO2 extraction. With construction completed on the ethanol extraction
lab, Supreme Cannabis expects that the Blissco facility will have the capacity
to produce over seven million tincture bottles annually
Although the company is Canadian born, Supreme Cannabis is
globally focused. As production numbers increase and product lines grow, SPRWF
is looking forward to international expansion. Its Medigrow Lesotho subsidiary,
located in Southern Africa, is only the beginning of that global vision.
Investment platform Supreme Heights is focused on maximizing opportunities in
the United Kingdom and Europe’s CBD health and wellness markets. The company is
already gaining deep consumer insights through its Netherlands based brand,
Truverra. Truverra is a medicinal cannabis company producing CBD oils that are
sold direct to consumers in the United Kingdom.
While others set their sights on growing the most product,
Supreme’s strategic growth is firmly rooted in craftsmanship. Producing the
best cannabis possible remains the company’s obsession and commitment. As the
company expands to international market, it maintains its focused and disciplined
approach.
For more information, visit the company’s website at www.Supreme.ca
NOTE TO INVESTORS: The latest news and updates
relating to SPRWF are available in the company’s newsroom at http://ibn.fm/SPRWF
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