- Source
Digital has worked with numerous Fortune 500 companies to help create a
more effective video advertising experience
- Company’s
innovative advertising platform is designed to increase customer
engagement and ROI
- PowerBand’s
cloud-based auto trading platform offers a convenient, efficient and safe
option for buyers and dealers to buy, sell, lease and trade vehicles
online, eliminating unnecessary middlemen
Through a recently announced partnership, PowerBand Solutions Inc. (TSX.V: PBX) (OTCQB: PWWBF) (FRA:
1ZVA) and Source Digital will join forces to promote PowerBand’s
innovative auto trading platform that provides car buying and financing trucks
with never-seen-before simplicity, speed, and cost-efficiency. The trading
platform will be promoted via Source Digital’s unique in-video advertising
platform, designed to provide an enhanced viewer experience, help customers
improve their return on investment while offering an overall more engaging and
enjoyable experience for customers and users.
Source Digital is a pioneer in immersive commerce,
essentially revolutionizing video advertising with its platform. The company
has made great efforts to transform video advertising considering how
disengaged and impatient viewers have become with it. Source spent seven years
working on a video advertising system that engages viewers without disrupting
their experience. The company has worked with numerous Fortune 500 companies to
create a more engaging and effective video advertising experience. Its network
can pull targeted content from multiple sources including sports channels and
influencers.
“We are happy to announce our partnership with Powerband
Solutions,” Source Digital CEO Hank Frecon said, according to a company news
release (http://ibn.fm/vtQI3).
“We trust that we will bring value to their system and provide a better user
experience at the same time.” Under the agreement, Source Digital will enhance
PowerBand’s platform by helping create a more engaged experience for viewers.
Source’s advertising platform will deliver the entire car loan approval process
into consumer videos.
The partnership will help PowerBand Solutions roll out its
platform across the United States. The cloud-based auto-transaction platform
successfully addresses a growing demand to sell and buy vehicles online to
enhance convenience and adhere to the social distancing restrictions enforced
by the ongoing pandemic. According to the Digital Commerce 360 Online Vehicle
Shopper 2019 survey, 49% of buyers are willing to purchase a new vehicle
entirely online, while Frost & Sullivan estimates that consumers will be
able to purchase as many as 1.3 million vehicles online annually as soon as
2035 (http://ibn.fm/QCgmZ).
Developed by a team of experienced automotive, technology
and finance experts, PowerBand Solutions’ platform was created around the core
belief that consumers preferred to conduct automotive transactions online and
avoid interactions with unnecessary middlemen. The platform allows consumers to
sell, buy, lease, auction and finance vehicles with never-seen-before
simplicity, speed and cost-efficiency from their smart phones or other devices,
irrespective of their location.
PowerBand has already successfully launched and conducted
“virtual” auctions in the United States together with and D2D Auto Auction LLC.
D2D is co-owned by PowerBand and Arkansas-based financier Bryan Hunt, director
of J.B Hunt Transport. The highly successful virtual auctions testify to the
speed and efficiency of D2D’s unique transaction platform (http://ibn.fm/rTPEW).
The company is working on commercializing its platform to
consumers and automotive dealers and to this end, it has secured a commitment
of up to $10-million in investment from Texas-based D&P Holdings Inc. – one
of the largest administrators of automotive warranty and insurance products in
the United States, working with more than 850 dealerships nationwide (http://ibn.fm/ATuWl).
For more information, visit the company’s website at www.PowerBandSolutions.com
NOTE TO INVESTORS: The latest news and updates
relating to PWWBF are available in the company’s newsroom at http://ibn.fm/PWWBF
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