- New
premium toolkit, which can also be installed on any website, is designed
to drive website traffic, then convert visitors into customers for
merchants
- Carter
Chalmers, MKTDF director of sales and business development, says that the
company’s new features include draw prize sweepstakes and 12 premium games
for social media campaigns
- MKTDF’s
gamification strategy uses surveys and games to turn unknown social media
followers into identified email subscribers/paying customers and drive
them to websites
DeepMarkit Corp. (TSX.V: MKT) (OTCQB: MKTDF) is taking its
gamification marketing strategy to a higher level by introducing a premium
toolkit laden with new features, such as social media campaigns that brand
merchant clients. The conversion of that website traffic into paying customers
is the goal of MKTDF’s marketing solution (http://ibn.fm/GDtPh).
“We have taken the feedback from our customers and responded
with a ton of significant new features built into one premium toolkit, giving
our customers a complete marketing solution for one low monthly subscription
price,” Chalmers of MKTDF said in a news release.
The new toolkit is available on sites such as BigCommerce,
Weebly, WordPress and Shopify, Inc. (NYSE: SHOP) (TSX: SHOP) and may also be
installed on any website directly from MKTDF. The toolkit includes draw prize
sweepstakes and email collection displays in the form of pop-ups, banners and
full-page displays. Premium social media games are also included in the
gamification strategy.
Gamification marries entertaining and engaging game-like
features to a non-game platform that collects consumer data. The result is the
application of real-time information and analytics created to enable retailer
clients to better understand their customer bases (http://ibn.fm/iNlqQ).
MKTDF is a Calgary, Alberta-based technology company focused
on the monetization of gamification. It seeks, through the prizes and discounts
offered by gaming apps, to convert site visitors into loyal customers who
confirm their identities as they participate. MKTDF’s revenue comes from paid
gamification campaigns, as noted in MKTDF’s June 2018 investor
presentation (http://ibn.fm/Nub0L).
The company’s strategy is to convert players into leads and
leads into customers. Darold Parken, president and CEO of MKTDF, said in a
corporate YouTube video (http://ibn.fm/upzSs),
“Businesses need a way to stand out from the crowd. DeepMarkit’s gamification
platform gives customers that way to stand out. And it’s a way that they can
afford. That’s the strength of our platform.”
For more information, visit the company’s website at www.DeepMarkit.com
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