British Columbia-based cannabis cultivation firm Choom Holdings Inc. (CSE: CHOO) (OTCQB: CHOOF) this morning announced its appointment of Kyp Rowe as its new director of operations. Per the update, Rowe will play a key role in Choom’s strategic development moving forward, leading the company’s premium craft cannabis cultivation strategy in support of its retail roll-out for the Canadian recreational market. “Bringing Kyp onboard significantly strengthens our team as we continue to prepare for when the Canadian recreational cannabis market commences on October 17, 2018,” Chris Bogart, president and CEO of Choom, stated in the news release. “Kyp brings over 20 years of domestic and international premium cultivation and genetic development expertise to Choom, having operated award-winning production facilities overseas and throughout North America. The appointment of Kyp lends further strength to Choom building one of the leading recreational cannabis brands, based on premium, hand-crafted products that we believe will resonate strongly with the market.”
To view the full press release, visit http://ibn.fm/Uyofs
SAY HELLO TO CHOOM™
The Choom brand is inspired by Hawaii’s “Choom Gang”- a group of buddies in Honolulu during the 1970’s who loved to smoke weed—or as the locals called it, choom. Evoking the spirit of the original Choom Gang, the brand is synonymous with cultivating good times with good friends. The company is focused on delivering an elevated customer experience through its curated retail environments, high-grade handcrafted cannabis supply, and a diversity of brands for the Canadian recreational consumer. For additional information on Choom™, please visit www.choom.ca
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