- LTTGF board member Kevin Harrington, original star of hit series ‘Shark Tank’ and infomercial pioneer, talked to Benzinga about growing LTTGF into 20+ additional states, using celebrity endorsements and implementing a “360 degree” strategy to raise profile and attract new customers
- U.S. lottery industry is estimated to be between $70 billion and $80 billion nationally, with California, initial state for LTTGF operations, a $6.3 billion lottery market
- LTTGF has named celebrity William Shatner, actor and Star Trek star, as its spokesperson; Shatner represented The Priceline Group (NASDAQ: PCLN) for 14 years, helping to build its stock from an IPO of $16 per share to $1,862 today with a market cap of $91.3 billion
LottoGopher Holdings Inc. (OTCQB: LTTGF) (CSE: LOTO) (FRA: 2LG) board member Kevin Harrington, former ‘Shark Tank’ star and a pioneer of the infomercial industry, told investors on Benzinga (http://dtn.fm/b4JZC) that they should keep an eye open to attractive entry points to the stock. “I’m an optimistic investor and I like to get involved at the right time,” he said.
LTTGF currently operates in the $6.3 billion California market (http://dtn.fm/L4jhH) as a lottery messenger service that permits users to buy state lottery tickets online via credit and debit cards, manage their accounts and receive the latest lottery news. The company has identified 22 more states which it plans to enter. Eventually, it hopes to expand into the national U.S. lottery market (http://dtn.fm/8lQRi).
“We are operating a service to help people get tickets,” Harrington told Benzinga. “I call it the ‘Uber Eats’ of lotteries. We do a similar thing: You want a lottery ticket, you go online and order it, we go and handle it getting printed for you and put it in your account…It’s like an on-demand courier service.”
He added that the company’s focus is raising its profile and acquiring more customers. “Our vision is to become the leading lottery messenger service in the United States,” said James Morel, founder and CEO of the company.
“We’ll be taking a 360 degrees approach to getting customers at a number that is less than the lifetime value of a customer, so that we can get a profit in the process,” Harrington said. “LottoGopher will be using TV, radio, digital media, celebrity endorsements…all the resources that are available…Each particular medium will focus on a particular demographic.”
LTTGF is offering players in California state lotteries such as MEGA Millions, SuperLotto Plus and POWERBALL. Participants can avoid waiting and buy tickets online after registering and paying a subscription fee. There are no other commissions or hidden fees. Bitcoin and ethereum are also accepted.
Harrington said that LTTGF will be seeking to enter more states and acquire additional customers. “This plays right into my background, which is finding customers. This is what we are working on right now. We have dozens of things happening as we speak, and over the next 60 days, that are pretty groundbreaking.”
LTTGF also recently named William Shatner as its spokesperson (http://dtn.fm/2cJtz). Shatner is best known for his role in Star Trek, but he has also appeared in Boston Legal and T.J. Hooker, as well as numerous stage productions and movies. Shatner, in 1997, was named spokesperson for Priceline (NASDAQ: PCLN). That stock skyrocketed from an IPO price of $16 per share to its current PPS of $1,862. Today, the company has a market cap of $91.3 billion.
For more information, visit the company’s website at www.LottoGopher.com
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