- The global customer engagement solutions market is growing exponentially, driven by reduced churn rates and a preference for e-commerce platforms
- Larger companies in the industry, like Service Now, Salesforce, and OpenAI, have seen significant revenue and market caps based on their marketing offerings
- Electronic Servitor Publication Network’s Digital Engagement Engine(TM) offers a unique multi-channel digital engagement experience that allows for targeting the narrowest of niches
Valued at $19.3 billion in 2022, the global customer engagement solutions market is expected to grow at a CAGR of 10.8% through 2027, with a value of $32.2 billion. Factors contributing to this growth are reduced churn rates and the preference for e-commerce platforms (https://ibn.fm/f48Us). Larger companies in the industry have seen significant revenue and market caps due to providing clients with customer engagement solutions. Companies like Service Now ($7.2 billion revenue/$111 billion market cap), Salesforce ($31 billion revenue/$204 billion market cap), and OpenAI ($200 million revenue/$30 billion market cap) share the industry landscape with smaller companies that are making waves in the market.
One of those smaller companies is a market-disrupter and making a difference. Electronic Servitor Publication Network (OTCQB: XESP) is a digital engagement company offering a Managed Service that provides unique digital activation and engagement solutions to companies that seek to optimize their growth. The company’s Managed Service is powered by a proven, proprietary technology – the Digital Engagement Engine(TM) – which provides intelligent interaction management, dynamic content provisioning, and a logic-driven workflow, which creates digital experiences that accelerate an audience from awareness to action and drive growth.
Traditional methods of marketing – SEO, social media marketing, content marketing, and video marketing, along with omnichannel distribution – are solutions being pushed by marketing gurus worldwide. While these methods provide benefits, companies are finding that they are not adequately addressing their needs or providing desired results. Part of the problem is that as more and more businesses rush to use these channels, the digital engagement space is being clogged with a large volume of unfocused and static content. In order to address the problem growth-focused companies are finding that expanding and meeting target audiences with a carefully tailored dynamic approach becomes necessary.
Electronic Servitor Publication Network’s Digital Engagement Engine(TM) was designed to drive growth for established and developing organizations and to ensure that client content is relevant, reaches target audiences, and connects with the intended person at the right time. The company calls this “Growth as a Service.”
Their Digital Engagement Engine(TM) is a laser-focused approach that makes every customer feel like they are being spoken to directly. This offering includes:
- Cutting-Edge Data Analysis – Smart tools and technologies that acquire data
- Identification Tech Stack – Capable of identifying the narrowest of niches within your target market
- Tailored Content – Creates content to meet your customers’ exact needs
- Precision Delivery – Educate and sell to customers at the right moment and time in the sales process
Implementing the Digital Engagement Engine(TM) is effortless and completely managed by the Electronic Servitor Publication Network team. This lets customers focus on their brand, product offering, and content creation. Using a risk-averse business model, the company provides an easily budgeted quarterly investment and an upside bonus that allows business growth to fund the customer’s investment.
Earlier this year, Electronic Servitor Publication Network announced a new Channel Partner program as an addition to its business strategy. The partnership includes providing its managed services and Digital Engagement Engine(TM) through its channel partners. This co-branded approach provides customers with a trusted, single point of contact from the agency while gaining the benefits of a service solely focused on driving growth. This allows agencies to drive value for their customers while de-risking the investment in new technologies and staff.
For more information, visit the company’s website at www.XESPN.com.
NOTE TO INVESTORS: The latest news and updates relating to XESP are available in the company’s newsroom at https://ibn.fm/XESP
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