Mohawk Group (NASDAQ: MWK) co-founder and CEO Yaniv Sarig was featured on a recent episode of The DealMaker show. The Dealmaker Show is a fast-paced, high-energy forum hosted by best-selling author Oren Klaff. During the interview, Sarig talked about the Mohawk Group business model and as well as discussing the company’s proprietary AIMEE(R) (“AIMEE”) platform, which is designed to automate the development and launch of best-selling consumer products. Sarig also shared how the company is working to leverage and strengthen its foothold in the ecommerce space. “What we’ve done with Mohawk is we’ve built a hybrid of a technology company and a consumer company,” said Mohawk Group co-founder and CEO Yaniv Sarig during the interview. “Our business is to sell consumer products to the end consumers. We actually have built, on our own, five different brands; we recently acquired our number seven brand, so we manage 12 different consumer brands that we own. . . . Instead of doing everything by hand, instead of having to constantly manage all the forecasting and all the media buying and figuring out the next product we need to make. . . . We went and built a very, very powerful technology platform that allows us to just build consumer product brands and products in a more efficient way. In a nutshell, what that platform does is it gathers a lot of data on what consumers want and tells us what products to make. It automates all the day-to-day management of those products.”
To listen to the full interview, visit https://ibn.fm/VWqwK
To view the full press release, visit https://ibn.fm/8PFTe
About Mohawk Group Holdings, Inc.
Mohawk Group is a rapidly growing technology-enabled consumer products company that uses machine learning, natural language processing, and data analytics to design, develop, market and sell products. Mohawk predominantly operates through online retail channels such as Amazon and Walmart. Mohawk has twelve owned and operated brands and sells products in multiple categories, including home and kitchen appliances, kitchenware, environmental appliances (i.e., dehumidifiers and air conditioners), beauty-related products and, to a lesser extent, consumer electronics. Mohawk was founded on the premise that if a company selling consumer packaged goods was founded today, it would apply artificial intelligence and machine learning, the synthesis of massive quantities of data and the use of social proof to validate high caliber product offerings as opposed to over-reliance on brand value and other traditional marketing tactics. For more information about this company, please visit www.MohawkGP.com.
NOTE TO INVESTORS: The latest news and updates relating to MWK are available in the company’s newsroom at https://ibn.fm/MWK
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