Wednesday, November 28, 2018

Phivida Holdings Inc. (CSE: VIDA) (OTCQX: PHVAF) Uniquely Meeting Niche Market Needs


  • Working to reduce the world’s dependence on pharmaceuticals with natural remedies
  • Providing multiple product lines meeting the consumer’s desire for natural, organic ingredients
  • Uniquely positioned to service two markets that are expected to see substantial growth
Phivida Holdings Inc. (CSE: VIDA) (OTCQX: PHVAF), a hemp-cultivated cannabinoid innovator, believes that the best approach to maintaining health is to use ancient Eastern traditions of whole plant medicine with modern Western principles of naturopathic science. The company has developed products that promote a busy, active lifestyle through the use of natural plant-based ingredients that fuel and energize the body. A large part of Phivida’s mission is to provide food, beverage and clinical product choices that help reduce the world’s dependence on pharmaceuticals.

Consumers are shifting away from pharmaceutical companies and looking for natural remedies. Phivida is supplying this growing shift with two product lines, Vida+ and Oki. Vida+ (www.HempVidaPlus.com) offers a line of clinical hemp oil extracts and capsules. Oki (www.FeelOki.com) is a new line of consumer beverages and health supplements infused with active hemp extract. Oki beverages come in iced teas and flavor-infused water, with four different flavors of each. There is also a line of Oki tinctures and capsules. All of Phivida’s products use non-GMO, natural ingredients; are plant-based; and are vegan-friendly, and of its drinks are packaged in 100 percent recyclable glass.

In addition to products, Phivida is working to educate the consumer through its online Knowledge Center (http://ibn.fm/UM05x). As CBD increases in popularity, the myth around it grows as well. The Knowledge Center is a place where consumers can receive “clear, simple, science-based information” surrounding CBD. The site sets out to answer questions such as why people may choose hemp, what is CBD, what effect CBD can have on one’s body, how to properly integrate it into one’s health routine and more.

The company is uniquely positioned within an industry that’s ready to explode. With laws surrounding CBD changing and a beverage market that’s estimated to reach approximately $14 billion by 2020, the Oki product line is sitting in a unique market niche. Add to this that the hemp extract market is predicted to hit $22 billion by 2022 (http://ibn.fm/VhmfE), and Phivida becomes a company that’s worthy of close attention.

For more information, visit the company’s website at www.Phivida.com

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