Big Tree Group, an
international toy company that supplies, distributes, and manufactures toys and
related products from bases in China and Brunei, is looking to enhance its
global presence. The company is building a strong presence in regions such as
Asia, North America, and the European Union, and targeting future growth from
emerging economies.
In 2013, the Big
Tree Group’s toy exporting business experienced significant growth thanks to
the company’s focus on quality, variety, and pricing. In 2014, the company is
interested in growing its sales numbers even further by securing new
distribution channels and intensifying its global marketing efforts.
The company plans to
increase its marketing efforts by participating in important trade shows such
as the February 2014 Toy Fair in New York City. Trade shows like the Toy Fair
are ideal locations for the company to showcase what it does best, providing
quality toys and exceptional customer service at value pricing. At these shows,
the Big Tree Group can also display its numerous toys, highlight its
all-inclusive sourcing and distribution capabilities, and continue to build and
promote its brand as a trusted name that provides international toy buyers with
quality toys sourced from China.
To expand its sales
presence in the rapidly growing Southeast Asia market, the company has also
announced plans to open a toy sales and distribution center in Thailand. The
Big Tree Group has agreed to lease an estimated 4,000 square meters of showroom
space in Bangkok, Thailand from the Bumrung Muang Plaza Company Limited and
plans to use the showroom as a hub for the expansion of its toy distribution
business in Southeast Asia. After North America and the European Union, Asia is
the third largest regional market for worldwide toy sales, and many industry
experts predict that it will become the largest market for traditional toys and
games in the coming decade. In such an instance, Thailand and other parts of
Southeast Asia will present a substantial growth opportunity for the Big Tree
Group, making an establishment of a physical presence in the region crucial for
building future regional sales relationships.
For more
information, visit: www.bigtreegroup.net
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