Thursday, December 12, 2013

Singlepoint, Inc. (SING) Mobile Marketing Solutions on Pace with Consumer Trends

Singlepoint is a provider of mobile marketing and mobile credit card checkout solutions. The company’s solutions cater to the rapidly growing trend of online purchases, a pattern expected to continue with the evolution of smartphones. As more and more consumers opt for the convenience online shopping via smartphone, Singlepoint has positioned itself in a vertical market that continues to evolve at a rapid pace.

Businesses and vendors can create marketing campaigns utilizing Singlepoint’s SMS text services, which create a quick and convenient way to disseminate messages to a subscribing consumer base.

Transactions can be completed by providing a mobile credit card payment option via SMS text message. Vendors can also send promotions, deals, specials, and instant purchases directly to consumers for further marketing reach and a more personable approach.

The company’s Text2Bid electronic bidding system allows auction participants to “watch” items on their list by receiving SMS text message notifications on any cell phone with any carrier. On the other end, the system streamlines record keeping capabilities, enabling auctioneers to collect and export bidders contact information, cutting down on paper transactions and manpower.

Singlepoint’s mobile donations system is designed for non-profit and faith-based organizations looking for a modern and convenient means to accept one-time or recurring credit card donations via text message. The system also provides donors and followers with current events and news from the organization. Mobile donations can be collected from any cell phone with cellular connectivity and funds can be directly deposited into the organization’s bank account.

Singlepoint has positioned itself to capitalize on the revolutionary affect smartphone capabilities have on consumer habits. eMarketer reports that in 2012 alone, consumers spent $25 billion on purchases made from phones and tablets, representing an increase of 81 percent compared to 2011. The growth trend is expected to continue as smartphones increasingly offer wider capabilities and consumers look for ultimate convenience and portability.

For more information, visit www.singlepoint.com

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