Wednesday, March 16, 2011

Simulated Environment Concepts, Inc. (SMEV) Announces Distribution Expansion to Africa

“We continue to expand globally and are very pleased with our new installation in Casablanca, in the Kingdom of Morocco,” stated Dr. Ilya Spivak, Marketing Director of SE Concepts and Co-Inventor of the SpaCapsule. “Because of the close proximity to Europe, we have partnered with our European distributor Zen & O to develop this lucrative North African Market with the population of 33 million and progressive cultural mix.”

“We’re anticipating the potential franchise opportunities associated with Zen & O and anticipate growing new locations as well as distribution channels for our products,” she added.

Zen & O, whose primary distribution focus has been throughout Europe, has recently been increasing their consumer base throughout France, Switzerland, and Spain.

“We have begun developing this new location and we’re expecting to grow in the coming months with a Moroccan distributor who will develop the market and knows the cultural specifics and customs,” stated Stéphane Tournier, Director of Zen & O Distribution. “We anticipate achieving the same substantial interest in this region as we have had in our European locations, and plan to continue rapid expansion throughout the continent.”

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